I recently was able to try the new cover girl Outlast Lip stain and I have to say it's a keeper. It leaves my lips looking great all day. Since I have gotten older I've noticed my lips are not as colorful as before and this product changes that. It's like a magic marker that comes in all colors. I apply in the morning and add a little clear gloss and I have nice looking lips for most of the day. I will usually re-apply late in the afternoon. There is no bad after taste and goes on so smooth and easy. Did I mention it smells great. This will be a keeper for me for sure. I would like to thank bzzagent for allowing me to try this product.